Scandal Season 1 - Cast Promo 02

Scandal Marketing

There are many ways in which the ABC Network, the crew and cast of Scandal market their television show. Whether this be through panels, Q&A sessions or post selfies on social media.


The cast of Scandal attend exclusive events including premieres, Q&A panels, TV interviews and award ceremonies.

Scandal is mainly marketed through the use of social media; cast live tweeting the episode every Thursday, crew sharing exclusive photos on their personal social media accounts. One of the most common marketing techniques is through the use of promotional photos of the characters and episodes.

Recurring EventsEdit

Scandal Magazine CoversEdit

Main article: Scandal Press

The cast and crew of Scandal have appeared on many magazine covers.

Scandal Live on FacebookEdit

Main article: Scandal on Social Media

The cast of Scandal often have question and answer sessions live on Facebook

Season One to Three EventsEdit

Season Four EventsEdit

Season Five EventsEdit

Season Six EventsEdit

Season Seven EventsEdit